A podcast series on sustainability in the rum category. Deep diving into the different steps on sustainability in the rum category. Showcasing research, business cases and more from industry peers.
sustainable business practices in the rum production (break down per step), sustainable sourcing,
selling sustainability to consumer (marketing), Innovation (applications) in the spirits industry (reduce costs, save planet), from sustainable to circular – is it feasible, what can we learn from other spirit producers, role for governments and access to finance for entrepreneurs.
Cask selection series
Guest#1: Sebastian Lauinger, Founder El Ron del Artesano
Hosted by: Pedro Manuel, Sustainable Rum Summit
What You’ll learn: The search for the best cask – how, and what is key? Working with rum producers. Access to market and no compromise to your dream of the perfect rum. The broader sustainability discussion and collaboration on transparency and rum.
About the hosts:
Sebastian Lauinger, next family generation in the German spirits business. A strong passion for rum and the desire to produce a pure rum free of adulterating, just aged in good casks.
Pedro Manuel, from the Rum Barrel, an independent broker for craft distillers, with a passion for rum and sustainability. Aim is to promote sustainable business practices in the rum category through the online platform, where the industry can learn, share and connect. With the moonshot in mind for rum being the leading spirit category on sustainability from the grass to the glass. More information on the platform at the Sustainable Rum Summit